MetalWest
MetalWest founder Mick Douthie says quotes now go back to customers in less than half the time with AI Estimator. He can prepare quotes while visiting customers, rather than letting requests build into a backlog at his desk. He says this is helping him win more work and increase margin. MetalWest is a Western Australian structural and infrastructure fabricator with 18 staff and two decades of experience. Mick also reports roughly $200,000 a year saved in labour across estimating and scheduling.
Results as reported by MetalWest in the featured video.
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The connected processes, systems and shop-floor implementation behind this customer story.
Mick Douthie says quotes now go back to customers in less than half the time with AI Estimator. Drawing review, bills of materials and draft quoting take less desk time, so requests can be handled while he reviews other work or visits customers. He says the estimating approach reflects how he reviews drawings.
Operators can see the next process and job. Digital checkpoints require drawings and dimensional or finish requirements to be checked before work moves on. Staff can upload photographs, while customers share documents, review progress and collaborate through the portal.
The owner describes preparing quotes while visiting customers instead of building a backlog at his desk. The account connects faster quoting, more effective workforce use and reduced office administration with more time understanding customer needs. The reported financial results remain specific to MetalWest.
Published 7 August 2026
MetalWest founder Mick Douthie reports quote turnaround cut by more than half with AI Estimator, quoting while visiting customers and winning more work.
Watch on YouTube (opens in a new tab)Published 29 November 2024
An earlier MetalWest video on production transparency, covering quality checkpoints and the customer portal.
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